A Business Guide to Pinterest [Infographic]

2 minutes

You need to start using Pinterest for business!

Why? Because this social media marketing resource is largely untapped and could be the best place to promote your brand to a niche market that’s willing to spend.

People on Pinterest are open-minded and undecided and eager for new ideas. They want to hear from you. Brand content doesn’t interrupt on Pinterest — it inspires.

More than 400 million people use Pinterest every month to explore and inspire their next purchase. If Pinterest were a country, it would surpass the United States as the third-largest in the world.

And 45% of people in the U.S. with a household income over $100K are on the platform.

Pinterest is more than just beautiful pictures and recipes.

Businesses of all sizes can use Pinterest to grow their brands and uniquely market themselves. As a visual search engine, it is excellent for exposing new potential customers to your brand.

The VizionOnline team has created this quick infographic that provides a broad overview of Pinterest for business, including 20 key facts plus some tips for getting started.

It’s well worth looking at how Pinterest can fit into your digital marketing strategy.