The Anatomy of Viral Content

6 minutes

Sharing content is an integral part of modern life

Today, we share more content from more sources with more people more quickly and more often than ever before.

That’s quite a mouthful, but it’s true.

This sharing activity is not about engaging with content but with other people, with content as the primary vehicle for that engagement. Sharing plays a vital role in information discovery and management. So how do you tap into this behavior and get your content in front of as many people as possible?

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