The Power of TikTok Marketing [Infographic]

There’s no denying the rising influence of TikTok. It has become a very powerful platform and is especially popular among younger users.


TikTok marketing should be part of your inbound marketing strategy. The platform attracts a desirable audience of Gen Z and young millennials and provides deeply engaging short-form videos. Brands can grab audience attention by placing themselves front and center among the site’s popular content. There are many targeting options and ad formats to choose from, making it easy to get started with marketing initiatives.

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