Social Media Users Trust Their Friends Most for Product Advice

3 minutes

The most credible form of advertising comes straight from the people we know and trust. 

Marketers in the US are likely to spend $3.7 billion this year on influencers. However, it seems that consumers are more inclined to turn to everyday social media users for product recommendations.

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30 Great Influencer Marketing Infographics

8 minutes

Looking for some influencer marketing infographics?

You’ve come to the right place 🙂

These 30 influencer marketing infographics contain helpful info to help you drive brand recognition and sales. But first …

What is influencer marketing? How does it work?

Influencer marketing is a form of social media marketing that uses endorsements and product mentions from influencers — people who have dedicated social followers and are perceived as experts within their niche — to drive brand recognition and sales.

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